Data Analysis
Main Objective: The main objective of this project is to identify the most viable Ontario cities for Flik FX’s drone advertising launch using data-driven analysis, ensuring maximum exposure, engagement, and operational efficiency. Tasks and Activities Learners Will Engage In: Data Collection: Research demographic, economic, and event-related factors in major Ontario cities. Analyze local advertising landscapes and potential audience engagement metrics. Data Analysis: Rank locations based on KPIs such as audience size, income levels, and operational feasibility. Use visualization tools like heatmaps and comparative charts. Field Testing (Optional): Design small-scale test scenarios and predict outcomes based on local data. Reporting and Presentation: Compile findings into a comprehensive feasibility report. Prepare a professional presentation and create interactive tools for decision-making. Deliverables Needed to Achieve the Goal: A detailed feasibility report with rankings and justifications for city selection. Visual tools like comparative charts, heatmaps, and dashboards. A professional presentation summarizing key insights and recommendations. Actionable strategies for scaling operations to additional cities.