Digital Marketing Strategy for OMAX3M Magnesium Skincare Products

Open Opened on September 1, 2025
Main contact
Omax3m Magnesium Skincare Products
Toronto, Ontario, Canada
Maxine Willocks
Employer
(14)
4
Portals
(1)
Project
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Advertising Digital marketing Lead generation Marketing strategy Social media marketing
Skills
social media target audience digital marketing customer engagement content creation campaign management strategic planning email marketing brand identity
Details

OMAX3M Magnesium Skincare Products aims to enhance its online presence and customer engagement through a well-crafted digital marketing strategy. The project focuses on leveraging social media platforms, email marketing, and creative content production to highlight the unique benefits of OMAX3M's magnesium-infused skincare products and holistic wellness services. Students will collaborate with Raj to design and optimize brand-aligned content that resonates with the target audience. The project seeks to apply classroom knowledge in digital marketing, content creation, and strategic planning to develop a cohesive approach that increases brand visibility and customer interaction. By repurposing existing content and creating new, engaging material, the team will work to establish a strong online presence for OMAX3M.

Deliverables

The project deliverables include a comprehensive digital marketing strategy document outlining the approach for social media, email marketing, and content production. Students will also produce a series of optimized social media posts, an email marketing campaign plan, and a set of creative content pieces that align with OMAX3M's brand identity. These deliverables will collectively aim to boost online visibility and engagement for the company.

Mentorship
Domain expertise and knowledge

Providing specialized knowledge in the project subject area, with industry context.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Hospital, health, wellness & medical, Marketing & advertising, Public relations & communications, Sales, Technology
Representation
BIPOC-Owned Community-Focused Immigrant-Owned Minority-Owned Small Business
+ 1

OMAX3M Skincare & Wellness is a premium wellness brand specializing in magnesium-infused natural skincare products designed to support relaxation, muscle recovery, and skin hydration. Founded by Maxine Willocks, OMAX3M blends holistic wellness practices with high-quality, science-backed skincare solutions to promote overall health and well-being.

We serve health-conscious individuals, fitness communities, wellness practitioners, and senior wellness programs, offering products and practices that integrate seamlessly into self-care, yoga, and active lifestyles.

Our Mission

At OMAX3M, our mission is to empower individuals and communities through accessible, natural wellness solutions. We combine sustainability, inclusivity, and innovation to deliver products that are effective, eco-friendly, and ethically crafted.

By leveraging collaborations with students, educators, and community organizations, we aim to inspire future entrepreneurs, promote wellness education, and build a healthier, more connected society.

Why Work With Us

Hands-on Learning: Collaborate on real-world marketing, branding, and wellness projects.

Innovative Products: Work with a brand redefining natural skincare through magnesium-based solutions.

Community Impact: Be part of initiatives that serve underserved communities, seniors, and wellness-focused groups.

Global Growth: Join us as we prepare for U.S. and international expansion, offering unique opportunities in digital marketing, e-commerce, and export readiness.